Geneva was the scene and Green was the theme. Everybody was talking Lightweight and Hybrids. Everything presented in an explosion of Orange, Carbon and White and if you didn’t have an i-pad somewhere on your stand you just weren’t hip! Who would have imagined this several years ago? But it wasn’t all just tree hugging! Lamborghini, Ferrari, Zonda and Porsche were all there in force with new beasts.
This is what makes Geneva so special the variety of cars on show, from the crazy to the boring, small manufacturers fight with the big dog’s to get your attention. But the best part? Apart from the girls of course, is that it’s all so accessible, all in one large hall, yes your feet still hurt at the end of day, but it’s worth it.
High points for me this year; The VW Bulli, the hippies favourite re-invented, an MPV you’d actually want to buy? The Bertone B99, nicely proportioned and surfaced coupe, inspired by the Seventies XJ. The Lamborghini Aventador, sharp suited V12 with a full Carbon chassis, the things dreams are made of.
The Ferrari FF, über cool shooting break with four-wheel drive! The Range Rover Evoque, Bold, the TT of the SUV’s? (The rear window is the size of an A4 piece of paper, honestly!) The Porsche 918 RSR, first shown in Detroit, I’m still Lovin’ it! and finally Renault, who always manage to produce influential showcars.
Unexpected High point? Taking a break to get some fresh air outside behind the Lamborghini stand, I discover the highly polished corporate limos waiting to whisk away their VIP’s. Lines of shiny A8’s, Bentley’s, Panamera’s and the odd SLS contrast starkly against the industrial exhibition hall and a wall of blue containers, fantastic photo opportunities.